audience behaviour | Journalism Research Centre

March 14, 2017March 16, 2017What's new

Audience engagement efforts aren’t new – they’re just different these days, sociology professor argues

By JASMINE BALA Staff reporter Building audience engagement has long been a newsroom preoccupation, only today it involves Instagram and Facebook, while […]

February 7, 2017February 22, 2017What's new

Canadian news consumers unaware of financial strain on the industry

By STEPH WECHSLER Special to the RJRC Although Canadians value journalism and believe it is essential to a well-functioning democracy, they don’t […]

January 18, 2017September 5, 2018Past Events, What's new

What do young people want from news media? Join us for a discussion

June 17, 2016June 17, 2016What's new

Journalism Transformations: Audience behaviour and the future of news

By ILINA GHOSH Staff Reporter When Beyoncé released her latest album, Lemonade, exclusively on the music streaming service Tidal, new user sign-ups rose […]